Originally, the “#” sign meant “grid” or “pound”. But with the advent of Instagram, everything has changed. Now “#” stands for hashtags, and no matter what social network you’re on, you’re going to come across them one way or another.
Hashtags are a really excellent tool that helps you find what you need in the gigantic information field of social networks. Over the past 10 years, they have changed very little. True, the scope of their use has expanded considerably.
You could say that hashtags are the keywords of social networks. For example, using the word combination #contentmarketing you will surely find publications of content marketers and professional writers about content creation. Typing in #writingtexts, you will come across the latest text-writing tips.
Let’s highlight the primary roles of hashtags for professional writers:
Instagram actively uses hashtag search, and since 2017 there has been a special subscription for the most exciting hashtags. Improper use of hashtags can even be detrimental.
Content promotion on the Web is not the same as content promotion on Instagram. If a professional writer has a public account on Instagram, hashtags can help users find your publications. With their help, more people will learn about you, and some of them may become your future customers.
Without hashtags, your post will easily get lost among thousands of others. Here are some useful tips to help you use hashtags for professional writers effectively:
If you want to promote your Instagram account, you should use hashtags.
Adding a hashtag to a publication is not difficult. All you have to do is type # and start typing your chosen phrase. Instagram instantly suggests the most popular hashtags at the moment. You can place them at the beginning, middle, or end of the post.
You can’t use special characters in Instagram hashtags. Letters, numbers, and underscores are allowed. You can publish up to 30 hashtags per post, but experts recommend using no more than 5-7. The social network does not welcome posts spammed with hashtags – you’re more likely to achieve a demotion in the promotion.
Each social network has its own rules for using hashtags. Armed with them, you can easily make them work for you.
There are a lot of hashtags for professional authors or the essay writer, but not all of them can provide the desired result. Hashtags below will provide your Instagram posts with a significant number of views by your target audience.
A professional writer should use #WritersLife hashtag to deliver insights into his or her life as a writer and writing techniques. This Instagram hashtag is worth the attention of all the professional writers present on Instagram.
Writing can be a solo experience, and Instagram is an excellent method of joining other authors. #AmWriting is the hashtag started by Johanna Harness on Twitter in 2010 to support writers. Then it moved to Instagram. Professional writers on Instagram should use it to inform people about their work, aid and learn from others, and transfer their experience.
Use #WritingPrompt to engage with different authors by offering a stimulus for a story. It is also can be used for searching for writing inspiration yourself. Also, review #WritingPrompts (plural) since this hashtag is often used too.
What can a professional writer do on Friday? Of course, tell what he or she is reading. This is an excellent method of name-checking different writers you respect, usually with a book photo and a brief review. Ideally, add the Instagram @username of the writer and the official hashtag for the book (if it exists).
Not only professional writers on Instagram but also just readers use #FridayReads to publish mini-book reviews. Some publishers use #FridayReads to advertise their books.
This Instagram hashtag is mainly used to publish memes about writers’ lives and work. However, you can use it for anything you want – the target audience will reach your content.
#WriterWednesday or #ww was initially planned as a method to give shout-outs to writers and recommend writers to follow or share writing advice. In fact, it covers anything else to do with authors or text writing. Many professional writers use this hashtag on Instagram weekly.
Yes, #WriterWednesday is frequently used to share writing advice, but its primary purpose is to give shout-outs to writers. If you particularly desire to share or discover writing hacks, use #WriteTip or similar hashtags.
Remember: off-topic hashtags annoy users. When you add popular but irrelevant hashtags, you only annoy users.
The Instagram audience is very fond of both thematic and popular hashtags for promotion. Some of them are #bookish, #writersofinstagram, #writersofig, #bookstagram, and others. There are also funny tags, like #bookporn or #ABMlifeiscolorful. Online users are incredibly resourceful.
Be careful with hashtags like #like4like. Many people use them in promotion services to set up mass liking and mass following. Such hashtags can bring a large number of bots and commercial accounts to your Instagram account and not your target audience at all.
Eliza Medley is an experienced writer and psychologist.
She is actively interested in management, new technologies, and writing motivational articles. And also trying to go with time with modern trends. Inspires people with her work to learn new things and reach new heights. You can find her at [email protected].