Have you ever marketed a brand using word-of-mouth? If yes, then you’re not new to influencer marketing – it has been used since the late 1800s. Bu…

In the era of social media and instant communication, a PR crisis can blow up into an absolute catastrophe that businesses won’t ever recover from….

Roughly 4.26 billion individuals use social media regularly for inspiration and to keep up with the latest global trends. Consequently, social m…

Instagram has come a long way from the initial Instagram app. What used to be a simple photo-sharing app has become a massive branding tool that in…

If you want to get your hands on the most effective weapon for social media success then it’s time to adopt a social media content calendar into yo…

Influencer marketing has become a standard marketing tool for many brands and businesses. Over 60% of businesses intend on increasing their influen…

Instagram marketing is an essential part of the social media marketing landscape. With about one billion users, brands and businesses globally unde…

Influencer marketing has evolved into an essential tool for brands and businesses to use for their marketing efforts. Running influencer campaigns …

In the ever-growing world of social media, Instagram has become one of the most reliable platforms for individuals and businesses to share their st…