How can you use ‘Share a list’ feature to improve your influencer campaigns

Are you looking for an efficient way to manage your influencers?

Look no further than trendHERO’s shared list feature! At trendHERO, we understand that managing a list of influencers can be a daunting task. That’s why we’ve created a shared list feature to make it easier.

With this feature, you can conveniently prepare lists for customers and share them with your team.

What is the new feature “Share a List”?

Do you want to stay up to date with the latest information on influencers and Instagram accounts? If so, lists are the way to go. Whether you need to track your own accounts or those of competitors, lists are the best way to keep an eye on the latest news and updates.

This exciting new tool can help you make the most of your influencer lists, because now you can share lists.

With Share a List, you’ll be able to easily create, manage, and share your own lists of influencers, giving you the power to reach the right people at the right time. We’ll show you how to get the most out of Share a List and how it can help you supercharge your influencer marketing efforts. So let’s get started!

How can it help marketers with influencer list management?

We use Share a list for:

Sending lists of influencers to our customers
Working in a team
Improving our blog articles

Our customers also use this feature to:

Create public blacklists
Send portfolio
Share a list with clients to get approval.

1. Sending lists of influencers to customers

With the trendHERO shared list feature, you can create lists of influencers and store them in one place. This makes it easy to keep track of who you’re working with and any important information associated with them. You can add notes to the list for your team or for customers.

This is incredibly helpful for keeping everyone on the same page and reduces the need for export/import.

For example, our client Anna asked our support team to help with a search for Spanish influencers writing about kids toys. So we told her which tools and filters she needed to use. As far as we’ve already performed this search, we sent her a list of influencers we found using these methods. It’s a very simple way to send search results to another user (literally 6 or 7 clicks).

We know that our customers from agencies share lists, too. They send to their clients lists of influencers when they need approval or want to show which influencers they worked with.

2. Тeam work with lists of influencers

You can create and share multiple lists with your team.

This is a great way to collaborate and work together on influencer campaigns. Each team member can have access to the same list. This way, everyone is up-to-date with the latest information.

For example, we wanted to perform campaigns with beauty influencers from Canada. I’ve created these lists for our workflow:

Check
Reach
Make offer
Pay
Schedule
Analyze

So all accounts I’ve found were added to the list ‘Check’. Approximately 250 accounts. After that I checked them and added 54 to the list ‘Reach’. My colleague started reaching out to them to discover their stats and rates. If he’d gotten the info we needed we added influencers to the third list. The fourth list (‘Pay’) is for our financial guy.

In this case we have a brief and asked influencers to make creatives by themself. But if you need to write text or add design materials you’ll definitely need a stage for copywriter or social media manager.

So, in this way we all worked together on one influencer campaign.

As far as you can share notes to the list we stored important info like rates in these notes. So all the info was at my fingertips.

3. Blog articles

You can also add shared lists to blog articles.

This is a great way to showcase niche influencers and make it easier for readers to view them all at once. This is a great way to give potential customers an easy way to view the influencers you work with and make it easier to follow up with them.

Look at our article about Body positive influencers. There is a link on this list.

This article can become outdated, but our shared list includes up-to-date metrics such as a profile pic, followers number, engagement rate. In this way we have evergreen content for our blog readers.

Benefits of Share a List feature

At trendHERO, we believe that list management should be easy and efficient. That’s why we’ve created the shared list feature.

Time-saving. No need for export/import, no copy/paste task required. Just add accounts to the list and click a share button.
Increased organization. Work with your team in a simple way.
Cost-effective. In this case you don’t need to pay for additional CRM or task management tools. Just use our influencer platform for search, analysis, outreach and list management.

With this feature, you can conveniently prepare lists for customers, share them with your team, and even add them to blog articles. Try it today and make managing your influencers easier!

Tips for Successful List Management

Make a research:
1. Look into influencer background and make sure you feel comfortable working with them.
2. Don’t be afraid to ask questions. Ask them about their experience, reach, their past work, and any other relevant information. This can give you a better idea of who they are and what they can bring to the table.
3. Check their social media profiles on different platforms. This is a great way to get a sense of their personality and how they interact with their followers.
4. Ask for references. It’s always a good idea to get a second opinion. Ask their past clients about their experience working with them.
Create a blacklist
Always keep track of who you’ve worked with in the past. If you don’t have a good experience, add them to your blacklist. This way, you won’t have to worry about working with them again.
Creating an influencer blacklist can be a helpful tool. This list can help you avoid any potential collaboration with unreliable people. It can also help you identify those who are not suitable for your brand.
Monitor competitors
This is where an Instagram accounts list comes in handy. By creating a list of your competitors’ accounts, you can easily monitor their posts, stories, followers, and more. This will allow you to stay up to date with their marketing strategies, activities, and campaigns.
Moreover, an Instagram accounts list can also help you identify potential influencers, partners, and customers. You can use this list to engage with your competitors’ followers and build relationships with them.
Track and engage with influencers
When it comes to tracking influencers, lists are especially helpful. With lists, you can quickly keep track of the latest posts from influencers you follow, and you can assess their reach and engagement. You can also use lists to make connections with influencers who are connected to your accounts and engage with them more directly.

Conclusion

We hope this article has provided you with a better understanding of how our feature share a list can help improve your influencer marketing.

As a marketer, it is important to stay up to date on the latest trends and strategies to be successful. By using our feature, you can easily track and measure the progress of your campaigns, taking the guesswork out of influencer marketing. Thank you for taking the time to read this article, and we wish you the best of luck with your influencer marketing endeavours.