{"id":3210,"date":"2021-10-28T16:18:19","date_gmt":"2021-10-28T13:18:19","guid":{"rendered":"https:\/\/trendhero.io\/ru\/?p=3210"},"modified":"2021-11-11T17:34:35","modified_gmt":"2021-11-11T14:34:35","slug":"tematiki-issledovanie","status":"publish","type":"post","link":"https:\/\/trendhero.io\/ru\/blog\/tematiki-issledovanie\/","title":{"rendered":"\u041e \u0447\u0435\u043c \u043f\u0438\u0448\u0443\u0442 \u0438\u043d\u0444\u043b\u044e\u0435\u043d\u0441\u0435\u0440\u044b \u0432 2021 \u0433\u043e\u0434\u0443"},"content":{"rendered":"<p>\u0421\u043c\u043e\u0442\u0440\u0438\u043c \u043d\u0430 \u0434\u0430\u043d\u043d\u044b\u0435 \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f 2.7 \u043c\u043b\u043d \u0430\u043a\u043a\u0430\u0443\u043d\u0442\u043e\u0432 \u0438\u0437 \u0420\u043e\u0441\u0441\u0438\u0438<\/p>\n<p><!--more--><\/p>\n<p>\u0414\u0430\u043d\u043d\u044b\u0435 \u0438\u0437 \u043d\u0430\u0448\u0435\u0433\u043e \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f \u0440\u044b\u043d\u043a\u0430 \u0438\u043d\u0444\u043b\u044e\u0435\u043d\u0441\u0435\u0440-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430 \u0437\u0430 \u043e\u043a\u0442\u044f\u0431\u0440\u044c 2021 \u0433\u043e\u0434\u0430 (\u0441\u043a\u0430\u0447\u0430\u0442\u044c \u043c\u043e\u0436\u043d\u043e \u0432 \u043a\u043e\u043d\u0446\u0435 \u0441\u0442\u0430\u0442\u044c\u0438).<\/p>\n<p>\u0412\u043e-\u043f\u0435\u0440\u0432\u044b\u0445, \u043f\u043e\u0441\u043c\u043e\u0442\u0440\u0438\u043c \u043d\u0430 \u0441\u043e\u043e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u0435 \u0441\u0440\u0435\u0434\u043d\u0435\u0433\u043e <a title=\"\u041a\u0430\u043a\u043e\u0439 ER \u0441\u0447\u0438\u0442\u0430\u0435\u0442\u0441\u044f \u0445\u043e\u0440\u043e\u0448\u0438\u043c? \u0412\u0441\u0435, \u0447\u0442\u043e \u043d\u0443\u0436\u043d\u043e \u0437\u043d\u0430\u0442\u044c\" href=\"https:\/\/trendhero.io\/ru\/blog\/good-er\/\" rel=\"\">Engagement Rate<\/a> \u0438 \u0432\u044b\u0431\u0440\u0430\u043d\u043d\u043e\u0439 \u0442\u0435\u043c\u0430\u0442\u0438\u043a\u0438:<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-large wp-image-3211\" src=\"https:\/\/trendhero.io\/ru\/wp-content\/uploads\/sites\/2\/2021\/10\/screenshot-2021-10-19-at-17.51.13-1024x688.png\" alt=\"\" width=\"1024\" height=\"688\" srcset=\"https:\/\/trendhero.io\/ru\/wp-content\/uploads\/sites\/2\/2021\/10\/screenshot-2021-10-19-at-17.51.13-1024x688.png 1024w, https:\/\/trendhero.io\/ru\/wp-content\/uploads\/sites\/2\/2021\/10\/screenshot-2021-10-19-at-17.51.13-300x202.png 300w, https:\/\/trendhero.io\/ru\/wp-content\/uploads\/sites\/2\/2021\/10\/screenshot-2021-10-19-at-17.51.13-768x516.png 768w, https:\/\/trendhero.io\/ru\/wp-content\/uploads\/sites\/2\/2021\/10\/screenshot-2021-10-19-at-17.51.13.png 1060w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>\u0412\u0438\u0434\u0438\u043c, \u0447\u0442\u043e \u0432 \u0442\u043e\u043f\u0435 \u0438\u0441\u0441\u043a\u0443\u0441\u0442\u0432\u043e \u0438 \u0444\u043e\u0442\u043e\u0433\u0440\u0430\u0444\u0438\u044f, \u043c\u0443\u0437\u044b\u043a\u0430 \u0438 \u0441\u043f\u043e\u0440\u0442. \u0410 \u0434\u0435\u043a\u043e\u0440, \u0430\u0432\u0442\u043e \u0438 \u043c\u043e\u0434\u0430 \u2014 \u0432 \u043a\u043e\u043d\u0446\u0435 \u0441\u043f\u0438\u0441\u043a\u0430.<\/p>\n<p>\u0412\u043e-\u0432\u0442\u043e\u0440\u044b\u0445, \u043f\u043e\u0441\u043c\u043e\u0442\u0440\u0438\u043c \u043d\u0430 \u0440\u0430\u0437\u0431\u0438\u0432\u043a\u0443 \u043f\u043e \u0442\u0435\u043c\u0430\u0442\u0438\u043a\u0435 \u0438 \u0440\u0430\u0437\u043c\u0435\u0440\u0443:<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-large wp-image-3212\" src=\"https:\/\/trendhero.io\/ru\/wp-content\/uploads\/sites\/2\/2021\/10\/bench_ru_2021_8.png\" alt=\"\" width=\"1000\" height=\"871\" srcset=\"https:\/\/trendhero.io\/ru\/wp-content\/uploads\/sites\/2\/2021\/10\/bench_ru_2021_8.png 1000w, https:\/\/trendhero.io\/ru\/wp-content\/uploads\/sites\/2\/2021\/10\/bench_ru_2021_8-300x261.png 300w, https:\/\/trendhero.io\/ru\/wp-content\/uploads\/sites\/2\/2021\/10\/bench_ru_2021_8-768x669.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p>\u0412\u0438\u0434\u0438\u043c, \u0447\u0442\u043e \u043f\u043e\u0447\u0442\u0438 \u0447\u0435\u0442\u0432\u0435\u0440\u0442\u044c \u043d\u0430\u043d\u043e\u0438\u043d\u0444\u043b\u044e\u0435\u043d\u0441\u0435\u0440\u043e\u0432 (\u043e\u0442 5 \u0434\u043e 10 \u0442\u044b\u0441\u044f\u0447 \u043f\u043e\u0434\u043f\u0438\u0441\u0447\u0438\u043a\u043e\u0432) \u043f\u0438\u0448\u0443\u0442 \u043e \u043a\u0440\u0430\u0441\u043e\u0442\u0435 \u0438 \u043a\u043e\u0441\u043c\u0435\u0442\u0438\u043a\u0435.<\/p>\n<p>\u0418\u0437 \u044d\u0442\u043e\u0433\u043e \u043b\u0438\u0447\u043d\u043e \u043c\u044b \u0434\u0435\u043b\u0430\u0435\u043c \u0432\u044b\u0432\u043e\u0434\u044b:<\/p>\n<ol>\n<li><strong>\u0415\u0441\u043b\u0438 \u0432\u044b \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u044c <\/strong>\u0432\u0430\u043c \u043d\u0443\u0436\u043d\u0430 \u043f\u0440\u043e\u0441\u0442\u0430\u044f \u043f\u0430\u0440\u0442\u043d\u0435\u0440\u0441\u043a\u0430\u044f \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0430 \u0434\u043b\u044f \u043d\u0430\u043d\u043e\u0438\u043d\u0444\u043b\u044e\u0435\u043d\u0441\u0435\u0440\u043e\u0432. \u0418\u0445 \u043c\u043d\u043e\u0433\u043e. \u0412\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u0440\u0430\u0437\u043e\u0441\u043b\u0430\u0442\u044c \u043c\u0430\u0441\u0441\u043e\u0432\u043e \u043e\u0444\u0444\u0435\u0440 \u0441 \u0431\u043e\u043d\u0443\u0441\u043e\u043c \u0437\u0430 \u043f\u0440\u043e\u0434\u0430\u0436\u0438.<\/li>\n<li>\u0414\u043b\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u0435\u0439 \u043d\u0435 \u0438\u0437 fashion \u044d\u0442\u0430 \u0441\u0445\u0435\u043c\u0430 \u043c\u043e\u0436\u0435\u0442 \u043f\u043e\u0434\u043e\u0439\u0442\u0438, \u043d\u043e \u043d\u0443\u0436\u043d\u043e \u0431\u0443\u0434\u0435\u0442 \u0447\u0451\u0442\u043a\u043e \u043f\u0440\u043e\u0432\u0435\u0440\u044f\u0442\u044c \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u044b \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438. \u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0435\u0441\u043b\u0438 \u0432\u044b \u043f\u043e\u043a\u0443\u043f\u0430\u0435\u0442\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u0443 \u0438\u043d\u0444\u043b\u044e\u0435\u043d\u0441\u0435\u0440\u043a\u0438 \u0431\u0443\u0445\u0433\u0430\u043b\u0442\u0435\u0440\u0430 \u2014 \u0447\u0442\u043e\u0431\u044b \u0435\u0451 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f \u043d\u0435 \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u043e\u0432\u0430\u043b\u0430\u0441\u044c \u0438\u0441\u043a\u043b\u044e\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e\u00a0 \u043a\u043e\u0441\u043c\u0435\u0442\u0438\u043a\u043e\u0439.<\/li>\n<li><strong>\u0415\u0441\u043b\u0438 \u0432\u044b \u043d\u0430\u0447\u0438\u043d\u0430\u044e\u0449\u0438\u0439 \u0438\u043d\u0444\u043b\u044e\u0435\u043d\u0441\u0435\u0440<\/strong> \u2014 \u043a\u0440\u0430\u0441\u043e\u0442\u0430 \u0438 \u043a\u043e\u0441\u043c\u0435\u0442\u0438\u043a\u0430, \u0430 \u0442\u0430\u043a\u0436\u0435 \u0448\u043e\u043f\u043f\u0438\u043d\u0433 \u0438 \u043c\u043e\u0434\u0430 \u0432\u044b\u0441\u043e\u043a\u043e\u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043d\u044b\u0435 \u043d\u0438\u0448\u0438. \u0412\u0430\u043c \u043d\u0443\u0436\u043d\u043e \u043e\u0447\u0435\u043d\u044c \u0441\u0438\u043b\u044c\u043d\u0430\u044f \u0438\u0437\u044e\u043c\u0438\u043d\u043a\u0430, \u0435\u0441\u043b\u0438 \u0445\u043e\u0442\u0438\u0442\u0435 \u043a\u043e\u043d\u043a\u0443\u0440\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u043e\u043c.<\/li>\n<\/ol>\n<p>\u0412 \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u0438 \u0434\u0435\u0442\u0430\u043b\u044c\u043d\u043e \u0440\u0430\u0437\u0431\u0438\u0440\u0430\u0435\u043c \u0432\u0441\u0435 \u0440\u0430\u0437\u043c\u0435\u0440\u044b \u0438 \u0432\u0441\u0435 \u0442\u0435\u043c\u0430\u0442\u0438\u043a\u0438.<\/p>\n<p>&nbsp;<\/p>\n<div class=\"uk-tile\" style=\"background: #d3e5f7;\">\n<h2>\u0421\u043a\u0430\u0447\u0430\u0442\u044c \u043f\u043e\u043b\u043d\u043e\u0435 \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u0435 \u0431\u043b\u043e\u0433\u0435\u0440\u043e\u0432 \u0432 Instagram \u0438\u0437 \u0420\u043e\u0441\u0441\u0438\u0438<\/h2>\n<p>\u041f\u043e\u043b\u0443\u0447\u0438\u0442\u0435 PDF-\u0444\u0430\u0439\u043b \u0441 \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u0435\u043c 2,7 \u043c\u043b\u043d \u0430\u043a\u043a\u0430\u0443\u043d\u0442\u043e\u0432: \u0432\u043e\u0432\u043b\u0435\u0447\u0435\u043d\u0438\u0435, \u043d\u0430\u043a\u0440\u0443\u0442\u043a\u0438, \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0435 \u043f\u043e\u0441\u0442\u044b<\/p>\n<form action=\"https:\/\/cp.unisender.com\/ru\/subscribe?hash=665pfpm13uyuqhxzbnj5bd5jwthxj3rdwj7nowuy4jbrnaw5cpi5y\" method=\"POST\" name=\"subscribtion_form\">\n<div class=\"uk-grid-small uk-width-xxlarge uk-margin-medium-top uk-margin-auto uk-flex uk-flex-center\">\n<div class=\"uk-width-expand\"><input class=\"uk-input uk-form-large uk-width-expand@s uk-text-center subscribe-input\" name=\"email\" type=\"text\" value=\"\" placeholder=\"\u0412\u0430\u0448 email\" \/><\/div>\n<div class=\"k-width-auto@s uk-text-center\"><input class=\"uk-button uk-button-large uk-button-primary subscribe-button uk-width-auto\" type=\"submit\" value=\"\u041f\u043e\u043b\u0443\u0447\u0438\u0442\u044c\" \/><\/div>\n<\/div>\n<p><input name=\"charset\" type=\"hidden\" value=\"UTF-8\" \/><input name=\"default_list_id\" type=\"hidden\" value=\"20688017\" \/><input name=\"overwrite\" type=\"hidden\" value=\"2\" \/><input name=\"is_v5\" type=\"hidden\" value=\"1\" \/><\/p>\n<\/form>\n<p>\u0418\u043b\u0438 \u043d\u0430\u043f\u0438\u0448\u0438\u0442\u0435 \u0441\u043b\u043e\u0432\u043e bench \u043d\u0430\u043c \u0432 <a href=\"https:\/\/t.me\/trendHero_support_bot?start=ZGw6MTA2Njk\">Telegram<\/a> \u0438\u043b\u0438 <a href=\"https:\/\/direct.smartsender.com\/redirect?continue=viber%3A%2F%2Fpa%3Fcontext%3DZGw6MTA2Njk%26chatURI%3Dtrendherovibersupport\">Viber<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u0421\u043c\u043e\u0442\u0440\u0438\u043c \u043d\u0430 \u0434\u0430\u043d\u043d\u044b\u0435 \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f 2.7 \u043c\u043b\u043d \u0430\u043a\u043a\u0430\u0443\u043d\u0442\u043e\u0432 \u0438\u0437 \u0420\u043e\u0441\u0441\u0438\u0438<\/p>\n","protected":false},"author":3,"featured_media":3212,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[10],"tags":[31],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u041e \u0447\u0435\u043c \u043f\u0438\u0448\u0443\u0442 \u0438\u043d\u0444\u043b\u044e\u0435\u043d\u0441\u0435\u0440\u044b \u0432 2021 \u0433\u043e\u0434\u0443 | trendHERO RU<\/title>\n<meta name=\"description\" content=\"\u0420\u0430\u0437\u0431\u0438\u0440\u0430\u0435\u043c, \u043e \u0447\u0451\u043c \u043f\u0438\u0448\u0443\u0442 \u0438\u043d\u0444\u043b\u044e\u0435\u043d\u0441\u0435\u0440\u044b, \u0443\u0440\u043e\u0432\u0435\u043d\u044c \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0446\u0438\u0438 \u0438 \u0432 \u043a\u0430\u043a\u0438\u0445 \u0442\u0435\u043c\u0430\u0442\u0438\u043a\u0430\u0445 \u0432\u043e\u0432\u043b\u0435\u0447\u0435\u043d\u0438\u0435 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u043b\u0443\u0447\u0448\u0435 \u0432\u0441\u0435\u0433\u043e\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trendhero.io\/ru\/blog\/tematiki-issledovanie\/\" \/>\n<meta property=\"og:locale\" content=\"ru_RU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u041e \u0447\u0435\u043c \u043f\u0438\u0448\u0443\u0442 \u0438\u043d\u0444\u043b\u044e\u0435\u043d\u0441\u0435\u0440\u044b \u0432 2021 \u0433\u043e\u0434\u0443 | trendHERO RU\" \/>\n<meta property=\"og:description\" content=\"\u0420\u0430\u0437\u0431\u0438\u0440\u0430\u0435\u043c, \u043e \u0447\u0451\u043c \u043f\u0438\u0448\u0443\u0442 \u0438\u043d\u0444\u043b\u044e\u0435\u043d\u0441\u0435\u0440\u044b, \u0443\u0440\u043e\u0432\u0435\u043d\u044c \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0446\u0438\u0438 \u0438 \u0432 \u043a\u0430\u043a\u0438\u0445 \u0442\u0435\u043c\u0430\u0442\u0438\u043a\u0430\u0445 \u0432\u043e\u0432\u043b\u0435\u0447\u0435\u043d\u0438\u0435 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u043b\u0443\u0447\u0448\u0435 \u0432\u0441\u0435\u0433\u043e\" \/>\n<meta property=\"og:url\" content=\"https:\/\/trendhero.io\/ru\/blog\/tematiki-issledovanie\/\" \/>\n<meta property=\"og:site_name\" content=\"trendHERO RU\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-28T13:18:19+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-11-11T14:34:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/trendhero.io\/ru\/wp-content\/uploads\/sites\/2\/2021\/10\/bench_ru_2021_8.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta 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